This is Service Design Thinking. Basics - Tools - Cases by Marc Stickdorn
This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking. 23 international authors and even more online contributors from the global service design community invested their knowledge, experience and passion together to create this book.
Jetzt bei Ebay: