Der einflussreiche Produktmanager: So führen und starten Sie erfolgreiche Technologie-Pr
44,97 €
Product managers are under pressure to drive spectacular results, often without wielding much direct power or authority. If you don't know how to influence people at all levels of the organization, how will you create the best possible product?This comprehensive entry-level textbook distills over twenty years of hard-won field experience and industry knowledge into lessons that will empower new product managers to act like pros right out of the gate.
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