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The Copywriter's Handbook : A Step-By-Step Guide to Writing Copy That Sells, 3rd

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This comprehensive guide is a must-have for anyone looking to write effective copy that sells. Written by Robert W. Bly, the third edition of "The Copywriter's Handbook" offers a step-by-step approach to business writing, advertising, and promotion. With 432 pages of valuable insights and practical tips, this trade paperback is a valuable addition to any marketer's or business owner's library. The book measures 8.3 inches in length, 5.5 inches in width, and 0.8 inches in height, and weighs 7.8 ounces. Published by Holt & Company, Henry in 2006, this guide is written in English and is perfect for those interested in the genre of business and economics.

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