The Copywriter's Handbook (4th Edition): A Step-by-Step Guide to Writing Copy th
26,80 €
"I don't know a single copywriter whose work would not be improved by reading this book. --David Ogilvy "This book succeeds on two levels. And for professionals behind a typewriter, the book is a valuable back-to-basics tool that should be given a prominent slot on the bookshelf.".
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