Umfrageskalen: Ein Leitfaden für Entwicklung, Analyse und Berichterstattung, Taschenbuch von...
Survey Scales : A Guide to Development, Analysis, and Reporting, Paperback by Johnson, Robert L.; Morgan, Grant B., ISBN 1462526969, ISBN-13 9781462526963, Like New Used, Free P&P in the UK For researchers and program evaluators who plan to develop scales for use in surveys, Johnson and Morgan explain existing scales for use in a study, designing a framework to guide scale development, writing items, developing item response scales, examining validity and reliability, conducting a factor analysis, analyzing data, and reporting scale results. They synthesize the literature from survey and measurement fields, their own research and experience in conducting surveys, and feedback from students in their survey design course. Annotation ©2016 Ringgold, Inc., Portland, OR ()
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