Geschichte oder sterben: Wie man Hirnforschung benutzt, um sich zu engagieren, zu überzeugen und seine Meinung zu ändern...
15,59 €
Story or Die : How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life, Paperback by Cron, Lisa, ISBN 1984857681, ISBN-13 9781984857682, Brand New, Free P&P in the UK "A step-by-step guide to using the brain's hardwired desire for story to achieve any goal, whether it's successfully pitching a product, saving the planet, or convincing your kids not to text and drive, from the author of Wired for Story"--
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