Marketing: Prinzipien und Praxis: Ein managementorientierter Ansatz von Svend Holl
52,44 €
By Svend Hollensen, Marc Oliver Opresnik. "In one word: Unique. In two words: A milestone. In one sentence: This easy-to-read book demonstrates through case studies and practical examples as well as the holistic presentation why it is simply the standard work of holistic marketing.
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