Marketing Management von Philip Kotler, 8. Auflage
1,18 €
Delve into the world of marketing with 'Marketing Management By Philip Kotler, 8th Edition', a comprehensive textbook that serves as an indispensable resource for students and professionals alike. Published in 1994 by Prentice Hall, this paperback edition encompasses a range of marketing concepts and strategies, authored by the revered figure in the field, Philip Kotler. The book is tailored for a diverse audience, including those in A Levels, Adult & Further Education, and is particularly suited for readers with an interest in business informatics and marketing. It offers in-depth coverage of the subject matter, ensuring a robust understanding of management and marketing principles.
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