Marketingkonzepte und Strategien 9. Ausgabe von Sally Dibb (Englisch) Taschenbuch
124,36 €
By Sally Dibb, William Pride, Ferrell, Lyndon Simkin. He received his PhD from Louisiana State University. Dr. Pride's research interests are in advertising, promotion and distribution channels. Eminent Scholar in Ethics and Director of the Center for Ethical Organizational Cultures at Auburn University, USA.
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