Effective CRM using Predictive Analytics by Antonios Chorianopoulos (English) Ha
72,55 €
By Antonios Chorianopoulos. It is full of practical examples describing a variety of use cases, what data is required and what models are deployed.". The book is organized into three parts. Effective CRM Using Predictive Analytics will benefit data mining practitioners and consultants, data analysts, statisticians, and CRM officers.
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