Digitales Content Marketing: Wertschöpfung in der Praxis von Agata Krowinska Paperba
79,30 €
By Agata Krowinska, Christof Backhaus, Benjamin Becker, Fabian Bosser. Introduction to Content Marketing; 2. Content Marketing ideation: How to generate and manage creative concepts; 4. Value Creation Through Digital Content: Informative Value; 5.
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