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Definitive Guide to B2B Digital Transformation: How to Drive Uncommon Growth by

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The Definitive Guide to B2B Digital Transformation is a textbook published in 2020 by Frederick Geyer. Authored by Joerg Niessing and Fred Geyer, this trade paperback book focuses on the subject area of Business & Economics, specifically on how to drive uncommon growth by prioritizing customers over technology in B2B digital transformation. Written in English, this publication offers valuable insights and strategies for businesses looking to navigate the complexities of digital transformation and enhance their growth potential.

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