Strategie und Vertrieb ausrichten: Die Entscheidungen, Systeme und Verhaltensweisen, die...
Aligning Strategy and Sales : The Choices, Systems, and Behaviors That Drive Effective Selling, Hardcover by Cespedes, Frank V., ISBN 1422196054, ISBN-13 9781422196052, Brand New, Free P&P in the UK Cespedes provides business students, sales managers, and other business professionals with strategies to maximize sales through aligning objectives with go-to-market strategies. He covers linking strategy to sales, performance management, cultivating selling behaviors, making and articulating strategic choices, control and compensation structures, closing strategies, enhancing company environment, and other related topics. Cespedes is a Senior Lecturer of Business Administration at Harvard Business School. Annotation ©2014 Ringgold, Inc., Portland, OR ()
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